Lean and perfect Xperia NXT phones line up!

Sony Mobile seems to have begun its offering on the right foot. As you can see from the above picture, they have 3 phones for everyone in the market segment and they all have a variety of colors. The names are simple with a standard design that is readily identifiable as Xperia. Xperia begun as an exclusive brand and it still is if you were to look at the way Sony is bring it out. The lean product line approach is quit commendable I must say.
Given the fact that they have been weak at advertising, Sony has recognized this and the Xperia promo is going the biggest campaign ever. Its not yet know when it will start but I am sure I t will be after the launch of the Xperia P and U in the second quarter. As you can see on the home page (Sony Mobile) you will realize that Africa and the other emerging markets like South America have not been covered. But we all know that Sony is a very recognizable brand in this parts of the world and they might as well be present just the way Samsung is up in here and not through agents. I have been an SE fan ever since phones became popular in Kenya but I still remember Sony as a mobile phone manufacturer in the late 90s competing with the likes o Ericsson and Motorola (also coming back).
Here is an idea if you want to get off the ground with your feet running Sony.  Get people acquainted with your tweaks to android software. Grab in the non techies and make an ecosystem they are all over and quit an opinionated bunch. What's that?, you already have an ecosystem?  Oh yeah, It's called Playstation. 

If you want people to recognize your brand compared the Apple products, you will need to put more effort in compared to making cool commercials.  You will to make a niche product. Not your android walkman. You need to make a Playstation PMP that runs android and isn't a vita/psp.  Get in bed with Nvidia, get aquianted with tegra 4. Have them help subsidize your product to the millions.  Hint: They would be interested in your request, especially if they're helping ASUS.  Nvidia would be happy because they're making a profit and brand recognition in the mobile world.  Anyway, use the XPERIA Play, make the screen 4.3 inches without the celluar radio, and call it the Playstation. Have the product have seamless transitions while launching games, applications and other stuff.  Bam, you can call it a day. 

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