Nokia's handset business bought by Microsoft for €5.44bn
Move by Steve Ballmer moves
Microsoft closer to 'devices and services' aim and brings Stephen Elop back to
Redmond
Microsoft has swooped in to buy the
handset business of Finland's Nokia, an audacious move that confirms the
Redmond software company's intention to compete with Apple and Google head-on
as a "devices and services" business.
The deal, for €5.44bn (£4.6bn), gives
Microsoft a company which used to dominate the mobile and smartphone market in
2006 but has been overshadowed by the rise of Apple and, latterly, Samsung and
companies using Google's Android software.
For Nokia, it means that a
decades-long heritage as one of the world's leading mobile phone makers - which
had been a source of huge pride in Finland - is over. This means that there is
no Scandinavian mobile phone manufacture after the same happened to Sony
Ericsson where Ericsson was bought out by Sony.
As part of the deal Stephen Elop, now
Nokia's chief executive, will rejoin Microsoft, which he left in September 2010
to take over the then-struggling Finnish company. Elop, 49, has been tipped as
a leading contender to become the next chief executive of Microsoft, after the
announcement at the end of August by Steve Ballmer that he would depart within
12 months. A total of 32,000 Nokia staff will join Microsoft, including 4,700
based in Finland.
Microsoft is also providing €1.5bn of
"immediate financing" to Nokia, implying that the Finnish company has
hit a cash crunch. Its debt has already been reduced to "junk"
status. If used, the loan will be repayable when the deal closes.
"For Nokia, this is an important
moment of reinvention and from a position of financial strength, we can build
our next chapter," said Risto Siilasmaa, chairman of the Nokia Board of
Directors, who now takes over as the interim chief executive of the remaining
parts of Nokia. Those are Nokia Siemens Networks, which builds mobile phone
infrastructure and it’s HERE mapping platform. The NSN and mapping business are
now just over 50% of revenues, and barely profitable. Elop recently completed
the acquisition of 50% of NSN that was owned by Siemens.
But even inside cash-rich Microsoft,
Nokia's phone business faces serious challenges. Its handset business has
slumped in size from a peak in the third quarter of 2010, with revenues of
€7.2bn, to just €2.72 in the second quarter of this year, its smallest size in
more than a decade. It has also been lossmaking for five of the past six
quarters.
While it is strong in the
"feature phone" business in the developing world, it has struggled in
the all-important smartphone business. Apple's iPhone and handsets running
Google's Android together make up over 95% of sales in the US and China, the
world's two largest smartphone markets, according to Kantar Worldpanel's latest
figures. Windows Phone only has shares above 10% in Mexico and France, according
to the company's figures.
Having started in 1865 with a pulp
mill in the Finnish town of Tampere, Nokia reinvented itself repeatedly,
shifting to rubber boot production early in the 20th century, and then making
its first telephone exchange in the 1970s. Its first mobile phone appeared in
1981.
Rumours that Microsoft intended to
buy Nokia had been floated since Elop joined the company. When he chose to dump
its home-grown Symbian and Meego smartphone software in favour of Microsoft's
newer Windows Phone software in February 2011, a number of Finnish observers
accused him of being a "Trojan horse" for Microsoft.
Ballmer said in a statement:
"It's a bold step into the future – a win-win for employees, shareholders
and consumers of both companies. Bringing these great teams together will
accelerate Microsoft's share and profits in phones, and strengthen the overall
opportunities for both Microsoft and our partners across our entire family of
devices and services."
But the deal could also mean that
BlackBerry's best chance of being acquired, by Microsoft, is over. The Canadian
handset maker, which has seen its revenues and handset sales plummet, has
formed a committee seeking alternatives including a sale. But Carolina
Milanesi, smartphone analyst at research group Gartner, commented: "In
case there was still hope out there for BlackBerry, this [purchase by
Microsoft] is pretty much it. Microsoft will be more aggressive than Nokia in
pursuing enterprises."
Via: The Guardian
Via: The Guardian
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